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Of all the different kinds of commissions available on an affiliate program the PPC affiliate program commission seems to be the most attractive. A PPC commission scheme better known as pay per click scheme involves payment of commissions to the affiliate by the affiliate merchant for every visitor referred by the affiliate to the merchant website irrespective of whether the visitor buys goods/services or not.Although a ppc affiliate program scheme will not pay out commissions as high as a Pay per lead/sale scheme it stands out because of the fact that revenue is guaranteed as the visitor clicks the link. In a pay per sale commission scheme the possibility of the visitor buying products after clicking the link is rather very less. This is the reason why ppc affiliate programs are so popular.
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